Persona Profielen Ontwikkeling

Waarom we jou nodig hebben

We notice that we do not understand our target groups well enough. As a result, we do not always reach the right people with our message and cannot find the people we look for on our social media channels. We believe our mission deserves to be heard widely. With your marketing and stakeholder research skills, you can help us create four clear persona profiles. This way, we can use our communication and strategy much more effectively. Do you want to help us develop these profiles? Together, we ensure that our impact grows.

Wat ga je doen?

• Develop our target personas aligned with our mission and goals.
• Analyse each persona using publicly available data, as well as internal data from the organisation’s social media and digital platforms.
• Use a Canva/PowerPoint design to deliver the final target personas.
• Share actionable recommendations to improve our content based on the target personas.

Wat we al hebben

• Huisstijldocument met richtlijnen voor kleuren en logogebruik
• Toegang tot interne data en relevante databases
• Toegang tot Canva of andere design tools
• Analyse van huidige content en communicatiekanalen
• Strategisch plan of doelstellingen van de organisatie